|
Louisiana. The very sound
of its name makes one think of great food, rich heritage,
toe-tapping music, and sportsman’s opportunities...but
hey, who are we kidding?...It’s always about the FOOD!
Especially crawfish. After all, where else do tourists travel
by the millions with their primary ‘gut-rumblings’ focused
on crawfish? Louisiana. So, “Why”,
we ask, “doesn’t Louisiana have a crawfish cookbook?” Well,
we soon will. “Crawfish Cookbook of Louisiana”
has been on the drawing board for quite some time. In fact,
this cookbook will serve as three books in one... As a cookbook, this professionally produced
and user-friendly publication will feature the most comprehensive
collection of crawfish recipes from the very Cajuns that made
them famous. Restaurants and businesses across the State
of Louisiana will have the opportunity to make history
with their absolute best crawfish recipes. Imagine the delight
of tourists and locals alike as they pour through the pages
of mouth-watering recipes, with your complete contact-info
listed in the “Recipe Sponsor Directory”
as well, so “their people can easily get with your people.”
Next, this cookbook will feature “contact
information” like no other book of its kind. [Not that
there actually IS another book of this kind.] It will feature
“Mail Order Sources”, enabling people from
inside Louisiana as well as those outside Louisiana to order
Louisiana-products. Have you ever visited a particular region
while on vacation and fallen in love with something there,
only to not have the address or phone number in order to buy
some? Now, people can reach for this cookbook on their own
bookshelves and immediately find nearly everything they need
in order for them to purchase a steady supply of food and
non-food products from Louisiana companies...like seasonings,
hot sauces, live crawfish, rice, coffee, potato chips, specialty
meats, frozen entrees, jellies, pecans, Louisiana cookbooks,
even Mardi Gras and “festival items”, like King
Cakes and T-shirts.
Plus, the “Crawfish Cookbook of
Louisiana”
will supply travel information, to make sure our “guests”
come back, and often. Gracing the pages of this book will
be information on places to stay including websites and toll-free
numbers...like, the “when and where” of festivals,
amenities and locations of bed & breakfasts, features
of our Louisiana museums and tourists’ attractions,
etc.
Consider this...When a company invests in
a newspaper ad, where does that ad wind up at the
end of the day? When a company purchases ad space in a magazine,
guess what happens in a month or two when a new issue comes
out?
(continued next column) |
Yellow page
ads cost you every month...and what about travel brochures?
They’re convenient, colorful and readily available...but
who can actually find them when they need “contact info?”
These all serve their purpose yet a specific need hasn’t
been met...until now.
The “Crawfish Cookbook of Louisiana”
will solve these problems for you. Your cost?...about
four pennies a book,
or less, and you’ll be a part of this ground-breaking
idea in cookbooks...a book that will stay on home bookshelves
for generations to come. With an initial printing of ten
thousand copies, just think of the exposure you
will receive, focused on people who love authentic Cajun cooking...and
traveling across Louisiana. [If you decide to retail the cookbooks
through your business, you could even turn a tidy profit.]
Our enthusiastic and qualified staff is anxiously
waiting to hear from you. Since recipe pages are limited,
we urge you to act quickly. Reserve space for YOUR best crawfish
recipes today, and then consider listing your Louisiana products
in the “Mail Order Sources.” And there’s
more...
All Sponsors and Advertisers in the “Crawfish
Cookbook of Louisiana”
will be listed on our website, www.CrawfishCookbook.com.
This site will provide cookbook-ordering information, educational
and informative crawfish facts, cooking suggestions, reasons
to buy Louisiana crawfish, and even a list of the crawfish-recipe
titles. Every restaurant and company that sponsors a recipe
will get their name, address, and contact info listed on our
website, PLUS they’ll get a hyperlink to their
own website at no additional charge! If your restaurant, company
or non-profit organization has their own cookbook already,
you can promote it in this cookbook to people who buy cookbooks.
When members of our staff travel to promotional
events throughout Louisiana and beyond, they can display hand-outs
you may have available. Imagine the impact of putting your
literature, catalogs, sample menus, etc. in the hands of crawfish-lovers.
And even if they aren’t hooked on crawfish yet, just
the “Mail Order Sources”
information alone will be worth the price of the book...which
by the way will be only $14.95 retail...that’s
less than almost any cookbook around. So what’s not
to like? We’ve got a great concept that’s being
implemented by professionals that have proven themselves in
the “culinary publishing” world. [Just look at
the “i love SPINACH” Cookbook and the world's
only “Spinach Mobile” promotions!: www.ilovespinach.com]
(continued next column)
|
Your investment
is minimal, your returns are realistically promising, and
your business gets immortalized in print. Imagine the excitement
as people come to YOUR restaurant, and ask YOUR chef to
autograph their cookbook! With such a “why-didn’t-someone-think-of-
this-before?” product,
just imagine the possibilities. Our marketing plan will include
the promotion of this book as part of Louisiana gift baskets,
corporate gift inclusions, ditty-bag stuffers and so much
more. We’re even getting a “crawfish
costume” designed so that it can show up
at your business for photo opportunities, as well as participating
at conventions, Expos, ribbon-cuttings, corporate crawfish
boils, etc.
Remember, space is very limited throughout
the “Crawfish Cookbook of Louisiana.”
In order to meet our “2007” release date, deadlines
will be rushed...artwork must be fine-tuned and recipes need
to be edited for consistency and accuracy. Don’t
wait for this phenomenal cookbook to be released only to
find yourself saying, “Ya know, I regret we didn’t
act on this while the offer was available.”
Contact us today to be included. Deadlines are critical. The
book has been assigned an ISBN number, and has already been
registered as a “Certified
Cajun Product of Louisiana.” Let’s
pull together to promote Louisiana and OUR crawfish industry.
When the release date for the “Crawfish
Cookbook of Louisiana”
draws near, a “Kick-off Party” will be held, welcoming
our Sponsors and Advertisers as our Special Guests, as well
as members of the Media from across the state, with proceeds
from this event going to a Louisiana charity.
See you ‘tween the pages!
Burgundy L. Olivier
Culinary Publisher
“Crawfish Cookbook
of
Louisiana”
Real Cajuns. Real Recipes. Real Good.
PO Box 61952
Lafayette LA 70596
www.CrawfishCookbook.com

(Not Actual Cover)
Proposed Release Date:
Winter 2007 |